Editors Note

Welcome back to Digital Display Insider! We’re now in Part 3 of our 5-part Startup Series, where I’m showing you how to use ChatGPT to build your Mobile Digital Billboard business faster, cheaper, and with more clarity—without hiring expensive consultants or designers.

If you’ve been following along, you’ve already built your business plan (Issue 25), created your brand identity (Issue 26), and set up your legal and operational structure (Issue 27). Today, we’re shifting focus to something you can start building before your truck is even ready to hit the road—your local presence.

In this issue, I’ll show you how to use ChatGPT to create three essential pieces of your marketing foundation:

1. A clean, professional media kit

2. A strong Google Business Profile

3. A website you can actually build and edit yourself without paying thousands

These are the exact tools I used to start selling advertising before we ever finished building our trucks—and they still work today.

Best part? You don’t need a degree in design or copywriting. With the right ChatGPT prompts (which I’ll give you), and the tools I recommend inside, you can start building your presence this week.

Let’s show your city that your business is open—even if your screens haven’t lit up yet.

M.D.B. Startup Focus

How to Use ChatGPT to Build Your Local Presence and Get Found Online

If there’s one mistake almost every new Mobile Digital Billboard operator makes, it’s this:

They wait until their truck is built and ready before they do anything public.

No website. No Google listing. No media kit.
They tell themselves, “I’ll do all that once the truck is here and I can take pictures.”

But here’s the truth:

You don’t need footage or testimonials to build trust. You just need to look like a real business, with a clear message, clear offer, and a clean brand.

And the best part? You can use ChatGPT to help you create every single one of these assets.
You don’t need to hire a designer or copywriter or SEO consultant. In this article, I’ll show you how to generate your media kit, Google Business Profile content, and website copy using simple GPT prompts that save you time and money—while giving you a polished local presence.

Create a Professional Media Kit That Makes You Look Established

Even if you don’t have clients yet, you need a media kit.

Why? Because:

• It shows you're serious and professional.

• It gives businesses something tangible they can share or review with a decision-maker.

• It helps you control the narrative on pricing, packages, and the value you offer.

I exclusively use Canva to build all my media kits, marketing materials, and presentations.
If you’re still trying to piece together designs with PowerPoint or Google Slides, stop. Canva will save you thousands of dollars in design costs every year—and it’s simple enough for anyone to use.

With the prompt below, you can ask ChatGPT to give you a clean structure for your kit—then build it in Canva using your colors, fonts, and logo (see Issue 26 if you haven’t done that yet).

💬 GPT Prompt: Create a Professional Media Kit Layout

Once GPT lays out the structure, just open Canva and start building. You don’t need to reinvent the wheel.

Download my actual media kit as an example. This is the one we used at Lead Innovations in Omaha to close real deals.

📥 Download the Free Total360 Media Kit Example (PDF Only)
 Want the editable version? It’s included in the Total360 Coaching Program.
👉 Download it here

Set Up a Google Business Profile That Builds Trust and Boosts Local SEO

Your Google Business Profile (GBP) is one of the most powerful free tools you have. It builds trust, helps you rank in local search, and makes your business feel legitimate to people who Google you.

Here’s what you need:

• A strong business description

• Clear service listings

• Basic FAQs

• High-quality photos and sample ads (as soon as you have them)

• Regular posts and updates (like a social feed)

You can use ChatGPT to generate the content for all of this.

You can also host your company email with Google, which I recommend. It’s part of the same Google Business subscription, and it helps you keep everything centralized and professional.

To get started, visit:
 https://www.google.com/business/

💬 GPT Prompt: Google Business Profile Content

Once your profile is live, make sure you use all of the available features:

• Upload quality photos regularly

• Post weekly updates or offers

• Add your service areas

• Encourage your early clients to leave reviews

These small actions compound over time to improve your visibility and credibility.

Build a Website with ClickFunnels That You Control and Can Actually Use

Your website doesn’t need to be fancy—but it does need to be done.
And more importantly, you need to be able to edit it yourself anytime you want without begging a developer or paying someone $150/hour to change a headline.

That’s why I exclusively recommend ClickFunnels.
I’ve used Wix. I’ve used WordPress. Nothing compares to how easy, powerful, and marketing-focused ClickFunnels is.

Not only does it give you full control over your pages, SEO, and tracking, but it also comes with built-in templates, form builders, automation tools, and a ton of education around how to turn clicks into leads.

ClickFunnels has a massive library of templates to choose from, so all you’re doing is:

• Swapping in your logo

• Changing the colors to match your brand

• Replacing the words and images (which GPT helps you write)

If you join my Total360 Coaching Program, I’ll even give you a ready-to-use MDB-specific website template I’ve already designed and used for my own business.

To start your free trial, scroll down to the bottom of this issue or visit my recommended tools page.

💬 3 GPT Prompts to Build Your Website Copy

1. About Page Copy

2. Services Page Overview

3. Why Choose Us Section

Use these to write every key section of your site. Then go into ClickFunnels, choose a layout, and launch it in hours instead of weeks.

Final Thoughts

You don’t need a fleet of trucks or years of experience to start building trust. You need a media kit. A Google listing. A simple, compelling website. And now you know exactly how to create all three—with zero outside help—using ChatGPT.

The operators who win don’t wait until they’re “ready.” They build while they’re in motion.

Get your name out there now. Let people know you're coming.

📥 Download the Free Total360 Media Kit Example (PDF Only)
This is the same structure I used to close real clients at Lead Innovations.
👉 Download it here

Next Week:
I’ll show you how to use ChatGPT to get your first paying advertisers—with real email and message prompts, sales strategy, and how to position your pricing with confidence.

Let’s keep building.

Sponsored

Don’t waste time (or money) hiring a web designer. ClickFunnels gives you everything you need to launch your MDB website fast—and it’s free to try.

LED Truck Financing Options

Financing Options: Lease Your LED Truck with Currency

Legion LED Trucks has partnered with Currency to offer flexible financing and lease options for both new and used LED trucks! Whether you’re looking to start or grow your MDB business, these leasing plans provide an affordable way to get on the road with minimal upfront investment.

Leasing is an excellent option for operators who want to keep cash flow steady while upgrading their equipment regularly. With 36-, 48-, and 60-month turnback leases available, you can keep your fleet up to date without the commitment of long-term ownership. For example:

• Lease a $150,000 truck for $4,665/month on a 36-month term or $3,626/month on a 48-month term.

• A $200,000 truck can be leased for $6,221/month on a 36-month term, $4,835/month on a 48-month term, or $4,007/month on a 60-month term.

• Payments can be customized based on your needs, with turnback options at the end of the lease.

To qualify, applicants need a minimum 670+ credit score and three months of bank statements. Additional requirements may apply. Financing is subject to credit approval, and terms may vary based on creditworthiness and truck selection.

This partnership is designed to make it easier than ever to grow your business without tying up capital. For more information or to explore your leasing options, contact us today!

Bonus Content

Your website is often the first impression your business makes—and in this week’s bonus video, I’ll show you how YOU can build a professional one without hiring a developer or spending thousands on design using two amazing tools…ChatGPT and Clickfunnels.

Equipment For Sale